HCS FASHION SHOW

CLIENT: Hereford Cathedral School

SERVICES: Logo Design, posters, Fashion Show program, T-shirts, Pin badges, stage banners and slide show

PROJECT: An Independent school with limited marketing resources, this work was undertaken to support the local community. Every two years the students of the 6^th Form stage a Fashion Show to support a chosen local charity. We were more than happy to be asked if we would guide them in creating a visual identity for the show and designing the comms media.

The students were inspired by the Olympic GB team outfit but wanted a more rebellious and eccentric feel for the show theme. “Moderate Punk” was agreed. Lips, combined with a free interpretation of the Union Jack were chosen as the key visual, to emphasise the fun, aspirational, and exciting evening that was the HCS Charity Fashion Show.

The visual mood reflected the organisers age and inspiration. We produced posters and flyers to promote the event. T-Shirts and pin badges to be sold to raise more money, as well as stage banners and slides to trim the catwalk. Tickets were designed in form of pin badges to underline the theme, and sold out in record time.

FASHION SHOW PROGRAMM